Certified Hospitality Revenue Manager (CHRM)
American Hotel & Lodging Educational Institute (AHLEI)
Hospitality revenue managers know how to calculate cost-effective solutions to maximize property performance. Prove your forecasting and revenue management skills with the Certified Hospitality Revenue Manager (CHRM®) certification.
Duration
Not specified
Credits
Not specified
Cost
$398.00
Format
Online
What You'll Learn
AI-generatedKey competencies developed through this program
- KnowledgeDevelop accurate demand forecasts for hospitality operations integrating historical data, market intelligence, and booking patterns.Proficient
- KnowledgeEvaluate pricing strategies and rate structures to optimize revenue per available room (RevPAR) and total revenue performance.Proficient
- KnowledgeJustify revenue management decisions and pricing recommendations based on data-driven analysis and industry best practices.Proficient
- KnowledgeCalculate revenue optimization metrics and financial ratios using industry-standard forecasting models in hospitality settings.Developing
- KnowledgeAnalyze property performance data to identify revenue opportunities comparing market trends and competitive positioning.Developing
- KnowledgeApply revenue management strategies to maximize property profitability across multiple distribution channels and market segments.Developing
- KnowledgeInterpret market demand patterns and booking trends to inform dynamic pricing decisions in real-time.Developing
- KnowledgeCompute cost-benefit analyses for revenue management initiatives demonstrating return on investment to property stakeholders.Developing
- KnowledgeCompare competitive set performance indicators using benchmarking data and market intelligence reports.Developing
- MindsetEngage with cross-functional teams to implement revenue strategies communicating forecasts and recommendations to operations, sales, and marketing stakeholders.Developing
Skills developed through this program
- Manage front office operations within a hospitality environment
- Manage and supervise reservations within a hospitality property
- Apply revenue management strategies to optimize property-level financial performance
- Forecast room revenue and occupancy using revenue management systems
- Analyze room inventories to implement optimal revenue strategies
- Manage room block activity within a property
Occupations this program prepares you for
Detailed information about this program
Hospitality revenue managers know how to calculate cost-effective solutions to maximize property performance. Prove your forecasting and revenue management skills with the Certified Hospitality Revenue Manager (CHRM®) certification. Excel in your current position, move further toward your career goals and get recognition as one of the best in your profession with CHRM® certification. The CHRM® exam assesses for the following competencies: Managing Front Office Operations Revenue Management Maximizing Revenue in Hospitality Operations Hospitality Sales and Marketing e-Commerce Forecasting for Revenue Managers Optimal Channel Mix Resource Materials The online study guide contains approximately 40 hours of self-paced review material on key knowledge areas. Prerequisites Qualifying Positions Manage and supervise reservations; 50% or more of duties and responsibilities involve property-level or corporate-level revenue management (yield management) involving the use of PMS, reservation and/or revenue management systems to forecast and implement optimal strategies; including forecasting room revenue and occupancy, analyzing inventories; manage input of data and report generation; manage room block activity; daily room inventory management Time in Position Six months: Supervisor, Manager, Department Head or Executive Certification eliminates time requirement Degree from an accredited academic institution eliminates six months of time requirement How to Obtain Certification Purchase your application, study guide, and exam package Complete and submit your application and supporting documents Upon approval, access resource materials Connect with a proctor to complete your exam
What you need to earn this credential
No requirements listed.
Eligible funding programs
No funding information available.
Scholarships
No scholarships listed.