Bachelor of Science (B.S.) Major in Public Relations (Sports Media Concentration) | Texas State University

Skills & Competencies

Skills developed through this program

Auto-populatedfrom O*NET via SOC 13-1075.00

Skills

Active ListeningSpeakingNegotiationReading ComprehensionWritingCritical ThinkingPersuasionSocial Perceptiveness

Knowledge

Personnel and Human ResourcesEnglish LanguageLaw and GovernmentAdministration and Management

Abilities

Oral ExpressionOral ComprehensionWritten ComprehensionWritten ExpressionProblem SensitivityDeductive ReasoningInductive ReasoningSpeech ClaritySpeech RecognitionFluency of Ideas

Tasks

Negotiate collective bargaining agreements.
Investigate and evaluate union complaints or arguments to determine viability.
Propose resolutions for collective bargaining or other labor or contract negotiations.

Technology

Human resources softwareApplication server softwareData base user interface and query softwareSpreadsheet softwareOffice suite software

Tools

Digital copiersHandheld calculatorsImage scannersLaptop computersLaser facsimile machinesOffice inkjet printersPersonal computers

Work Values

AchievementRelationshipsSupportWorking ConditionsRecognitionIndependence

Career Pathways

Occupations this program prepares you for

Auto-populatedfrom O*NET + BLS

Occupations matched to this program, with median wage, top wage, growth, and openings
SOC	Occupation	Method	Wage	Growth	Openings
Match confidence: medium13-1075.00	Labor Relations Specialists	title_inference	—	—	—

Program Pathways

Credentials this program stacks toward

No program pathways.

What You'll Learn

Key competencies developed through this program

Auto-populatedfrom NSX Competency Framework

Mastery: proficient (Level 3)(based on Bachelor's Degree)

Collective bargaining agreements — lead end-to-end negotiation of multi-year contracts autonomously, managing complex multi-issue sessions across large unionized organizations.
Union complaint evaluation — conduct in-depth, independent investigations of sophisticated grievances, applying deductive and inductive reasoning to determine merit and recommend disposition.
Strategic contract proposals — author comprehensive employer proposals and counter-proposals that balance legal defensibility, operational needs, and labor relations strategy.
Non-routine contractual interpretations — resolve ambiguous or disputed contract language for novel fact patterns, providing authoritative guidance to both management and union representatives.
Disciplinary hearing advocacy — build and present evidentiary cases at arbitration or formal hearings, including expert witness preparation and cross-examination strategy.
Mediation of labor disputes — independently mediate contentious impasses between employer and employee representatives, applying principled negotiation and problem-solving frameworks.
Systems-level compliance analysis — design and execute periodic audits of wage, hour, and employment condition data across business units, identifying systemic risk using ERP and database tools.
Labor law application — interpret and apply evolving statutory and regulatory requirements to organizational practices, advising leadership on legal exposure and corrective action.
Complex problem resolution — synthesize legal, operational, and interpersonal factors to develop durable solutions to multi-party labor conflicts in high-stakes environments.
Cross-functional coordination — collaborate with legal counsel, finance, and operations leaders to align collective bargaining strategy with broader organizational objectives.

Course Pathway

22 courses in this program

Program Requirements

Courses required to complete this program

MC 3343Introduction to Public Relations

3 cr

COMM 1310Fundamentals of Human Communication

3 cr

COMM 2330Small Group Communication

3 cr

MC 3367Advertising

3 cr

ENG 1310College Writing I

3 cr

ENG 1320College Writing II

3 cr

US 1100University Seminar

1 cr

MC 1313Media Writing

3 cr

POSI 2310Principles of American Government

3 cr

POSI 2320Functions of American Government

3 cr

MC 3306Writing for the Electronic Media

3 cr

MC 1301Introduction to Mass Communication

3 cr

MC 3311Video Production

3 cr

MC 4381Fundamentals of Digital and Online Media

3 cr

ART 2313Introduction to Fine Arts

3 cr

DAN 2313Introduction to Fine Arts

3 cr

MU 2313Introduction to Fine Arts

3 cr

MC 3321News Writing and Reporting I

3 cr

TH 2313Introduction to Fine Arts

3 cr

COMM 2315Interpersonal Communication

3 cr

MC 3383Editing and Managing Content

3 cr

MC 4312Photojournalism

3 cr

Program Details

Detailed information about this program

No detailed information available.

Requirements

What you need to earn this credential

No requirements listed.

Financial Aid

Eligible funding programs

No funding information available.

Scholarships

No scholarships listed.