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  1. Programs
  3. Professional Social Media

Professional Social Media

University of Akron Main Campus

CertificateAcademic

Become a contributor for free to openly demonstrate student outcomes, industry alignment & eligibility criteria.

Certificate in Professional Social Media The Professional Social Media Certificate is open to students of any major, as well as professionals. It serves as formal training and evidence of your preparation in the subject. You will learn to generate content, use analytics to measure success, and create a complete social media campaign for a real client as your final project for the course, Advanced Strategic Social Media, giving you a hands-on experiential learning opportunity.

Credits

18 credits

Format

In-Person

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Program Pathways

Credentials this program stacks toward

No program pathways.

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Program Details

Detailed information about this program

No detailed information available.

Requirements

What you need to earn this credential

No requirements listed.

Financial Aid

Eligible funding programs

No funding information available.

Scholarships

No scholarships listed.

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Locations

Where this program is offered

  • Ohio

    Ohio

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Related Programs

Programs related to this one

No related programs.

Skills & Competencies

Skills developed through this program

Auto-populated·from O*NET via SOC 21-1022.00

Skills

Social PerceptivenessSpeakingService OrientationCoordinationCritical ThinkingReading ComprehensionActive ListeningComplex Problem Solving

Knowledge

PsychologyTherapy and CounselingSociology and AnthropologyEnglish LanguageCustomer and Personal Service

Abilities

Oral ExpressionOral ComprehensionWritten ComprehensionProblem SensitivityDeductive ReasoningSpeech RecognitionSpeech ClarityWritten ExpressionInductive ReasoningFluency of Ideas

Tasks

  • Advocate for clients or patients to resolve crises.
  • Educate clients about end-of-life symptoms and options to assist them in making informed decisions.
  • Collaborate with other professionals to evaluate patients' medical or physical condition and to asse
  • Conduct psychological assessment of clients.

Technology

Desktop publishing softwareMedical softwareCalendar and scheduling softwareData base user interface and query softwareOffice suite software

Tools

Desktop computersNotebook computersPersonal computers

Work Values

RelationshipsAchievementIndependenceWorking ConditionsSupportRecognition
Career Pathways

Occupations this program prepares you for

Auto-populated·from O*NET + BLS
Occupations matched to this program, with median wage, top wage, growth, and openings
SOCOccupationMethodWageGrowthOpenings
Match confidence: medium21-1022.00Healthcare Social Workerstitle_inference$68,090 median$100,870 top+7.71%1,480
What You'll Learn

Key competencies developed through this program

Auto-populated·from NSX Competency Framework

Mastery: developing (Level 2)(based on Certificate)

  • Individual and group counseling sessions — facilitate with reduced oversight to help clients manage dependencies, illness adjustment, and recovery in outpatient behavioral health settings.
  • Referral networks spanning financial, legal, housing, and employment services — navigate and activate independently to connect patients with appropriate community resources following discharge planning.
  • Patient progress notes and measurable outcome metrics — monitor, evaluate, and record routinely within electronic health record systems to document client advancement toward care plan goals.
  • Collaborative care assessments — conduct alongside physicians, nurses, and allied health professionals to evaluate patients' physical and psychosocial conditions in hospital interdisciplinary teams.
  • Medical software and database query tools — use to retrieve, analyze, and update client records and track service utilization patterns across a caseload in a managed care environment.
  • Social work consultation data and clinical experience — synthesize to coordinate individualized rehabilitation plans and follow through on service efficacy in post-acute care settings.
  • Advocacy correspondence and appeals documentation — compose using office suite and word processing tools to resolve client access-to-care crises with insurance providers or public agencies.
  • Psychoeducation materials on end-of-life symptoms and advance directives — adapt and deliver to patients and families in hospice or palliative care settings with moderate supervision.
  • Emerging research on evidence-based interventions — incorporate into practice adjustments for familiar clinical scenarios encountered in community mental health or chronic disease management programs.
  • Caseload scheduling and service coordination — manage proactively using scheduling software and mobile messaging tools to ensure continuity of care across multiple client contacts.

Some details on this page are auto-populated from public workforce data sources: O*NET (opens in new tab), BLS (opens in new tab), College Scorecard (opens in new tab), DOL Training Provider Results (opens in new tab), NSX (opens in new tab). Provided in partnership with LER.me Career Intelligence.

Student Outcomes

Performance metrics for this program

Completion Rate
Not reported
Placement Rate
Not reported