Strategic Media Writing

Jacksonville State University

CourseCOM 430

Instruction and practice designed to develop creative and persuasive messaging techniques used in integrated strategic communication, including extensive practice in professional writing for print, electronic, web, and social media platforms.

Credits

3 credits

Course Code

COM 430

Related Courses

Prerequisites, corequisites, and courses that build on this one

Prerequisites

Complete these courses before enrolling

COM 304
Introduction to Advertising
3 credits
COM 330
Introduction to Public Relations
3 credits
COM 340
Public Relations Writing
3 credits

Required For

Courses that require this course as a prerequisite

COM 440
Campaign Management: Public Relations & Advertising
3 credits