Public Relations Managers
Plan, direct, or coordinate activities designed to create or maintain a favorable public image or raise issue awareness for their organization or client.
SOC: 11-2032.00
Common Job Titles
Communications DirectorCommunity Relations DirectorPublic Affairs DirectorPublic Relations Director (PR Director)
Wage Data According to the Bureau of Labor Statistics
Annual wage data for Public Relations Managers (2024)
Estimated Total Employment (U.S.)
76,060
Wage Distribution by Percentile
| Metric | U.S. |
|---|---|
| 10% of workers earn the following or less | $78,880 |
| 10% of workers earn the following or more | $239,200+ |
| Workers on average earn | $163,520 |
+ indicates wage is at or above the BLS reporting cap ($239,200/year)
Tools & Technology
Equipment and software commonly used in this occupation
In-Demand Technology
Frequently requested by employers in job postings
Adobe AcrobatAdobe After EffectsAdobe Creative Cloud softwareAdobe IllustratorAdobe InDesignAdobe PhotoshopCanvaDrupalFacebookGoogle AnalyticsGoogle DocsGoogle Workspace softwareHubSpot softwareHypertext markup language HTMLMarketo Marketing AutomationMicrosoft AccessMicrosoft DynamicsMicrosoft ExcelMicrosoft Office softwareMicrosoft OutlookMicrosoft PowerPointMicrosoft ProjectMicrosoft SharePointMicrosoft WordSalesforce softwareSlackTeradata DatabaseTikTokWordPressYardi softwareZoom
Technology Skills
Adobe DistillerAdobe DreamweaverAdobe PageMakerAirtableApple Final Cut ProApple iDVDApple iMovieBlackbaud The Raiser's Edge
Tools & Equipment
Computer scannersDesktop computersLaptop computersMulti-line telephone systemsPersonal computersPhotocopying equipment