Sales Managers
Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.
SOC: 11-2022.00
Common Job Titles
District Sales ManagerSales DirectorSales ManagerSales Vice President (Sales VP)
Wage Data According to the Bureau of Labor Statistics
Annual wage data for Sales Managers (2024)
Estimated Total Employment (U.S.)
603,710
Wage Distribution by Percentile
| Metric | U.S. |
|---|---|
| 10% of workers earn the following or less | $66,910 |
| 10% of workers earn the following or more | $239,200+ |
| Workers on average earn | $160,930 |
+ indicates wage is at or above the BLS reporting cap ($239,200/year)
Skills & Requirements
Key competencies for this occupation, ranked by importance
- Sales and Marketing4.7/5
- Customer and Personal Service4.5/5
- English Language4.3/5
- Administration and Management4.0/5
- Education and Training3.4/5
Tools & Technology
Equipment and software commonly used in this occupation
In-Demand Technology
Frequently requested by employers in job postings
Adobe AcrobatAdobe Creative Cloud softwareBentley MicroStationEclipse IDEFacebookGoogle AnalyticsGoogle DocsHubSpot softwareHypertext markup language HTMLIBM SPSS StatisticsMarketo Marketing AutomationMicrosoft AccessMicrosoft Azure softwareMicrosoft DynamicsMicrosoft ExcelMicrosoft Office softwareMicrosoft OutlookMicrosoft PowerPointMicrosoft ProjectMicrosoft SQL ServerMicrosoft SharePointMicrosoft TeamsMicrosoft VisioMicrosoft Visual BasicMicrosoft Visual Basic for Applications VBAMicrosoft WindowsMicrosoft WordOracle DatabaseOracle PeopleSoftOracle Primavera Enterprise Project Portfolio ManagementRSAP softwareSASSalesforce softwareSplunk EnterpriseStructured query language SQLTableauTeradata DatabaseYardi softwareZoom
Technology Skills
Act!Adobe ActionScriptAirtableApple KeynoteAvidian Technologies ProphetBlackbaud The Raiser's EdgeContact management softwareDatabase software
Tools & Equipment
Desktop computersNotebook computersPersonal computersScannersTablet computers